Relevant Magazine

Sleep Tourism Is Now a Thing: People Are Paying a Lot Just to Get Some Rest

Sleep Tourism Is Now a Thing: People Are Paying a Lot Just to Get Some Rest

Monday, September 28, 2026
There’s a version of vacation everyone recognizes: fly somewhere, do all the things, take all the pictures, then come home needing a vacation from the vacation. The newer version involves a blackout curtain, a mattress that costs more than a car and absolutely nothing on the itinerary. The travel industry calls it sleep tourism, and…